Bringing Fans Courtside with a Mobile App

Bringing Fans Courtside with a Mobile App

Life Value partnered with CSM Oradea, Romania’s all-time winning basketball team, to create a dedicated mobile app that transforms the fan experience. From buying tickets and storing them in Apple or Google Wallet to accessing exclusive news, merchandise, and rewards, the app is the ultimate digital hub for fans who want to stay connected with their team anytime, anywhere.

The Problem

CSM Oradea faced several obstacles that limited both revenue and fan engagement:

  • Outdated Ticketing: Long queues and manual systems frustrated fans and slowed down sales.
  • Sponsorship Challenges: Without premium services and data-driven insights, securing new sponsors was difficult.
  • Fragmented Communication: Fans relied on multiple channels for news, creating a disconnected experience.
  • Missed Fan Loyalty Opportunities: No tiered rewards or personalized offers were available to strengthen fan relationships.

The club needed a single, modern solution to centralize fan interaction, simplify ticketing, and build stronger community ties.

‍

Solution

Life Value designed the official CSM Oradea mobile app, seamlessly integrated with the team’s website and tailored to the needs of both fans and the club.

Key features include:

  • Centralized News & Updates: Real-time push notifications keep fans informed about games, results, and events.
  • Seamless Ticketing: Purchase tickets and subscriptions directly in the app, with instant wallet integration for Apple and Google.
  • Enhanced Payments: Multiple payment options make the purchase process faster and more reliable.
  • Fan Rewards: A loyalty program provides premium perks, contests, and exclusive content for dedicated supporters.
  • Future Growth: Planned upgrades include in-app food ordering, game-day exclusives, and interactive fan activities.

‍

Results

  • Centralized Communication: Fans now have a single hub for news, announcements, and updates across all sports categories.
  • Streamlined Ticketing: Digital ticket sales eliminate waiting times and simplify event access.
  • Stronger Fan Engagement: Premium content, interactive features, and loyalty rewards build deeper connections with supporters.
  • Community Impact: The app fosters civic pride by bringing fans closer to their local heroes while supporting the growth of Romanian basketball.

‍

Conclusion

The CSM Oradea mobile app redefines how fans connect with their team. By combining streamlined ticketing, real-time updates, and exclusive rewards in one platform, Life Value helped CSM Oradea modernize fan engagement, increase revenue opportunities, and strengthen its community presence. This project highlights Life Value’s ability to use technology to create real connections, enhance experiences, and support local communities.

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